They Forgot Security. Again!

Last Updated on Thursday, May 27, 2021 @ 9:16 PM by Editor

The big “ski” resort companies (namely Alterra and Vail) have announced major capital investments for the 2021/2022 season. That’s great, right? Shorter lift lines, more corduroy, and seamless guest services. Uh-oh. They forgot security. Again! Ski/ride resorts (yes, they’re “ride” as much as “ski” these days) are the softest of the soft targets when it comes to unmitigated violence, which includes mass shootings. Poke around this Website or delve into the book Soft Targets and Crowded Places (ST-CP)—hotels, movie theaters, nightclubs, school buses, shopping malls, ski/ride resorts, and summer camps to learn more about why that’s so true. Apparently, for the ski/ride industry, proactive security remains dead, and it does so at their own peril. It sounds trite, but those who cannot remember the past are condemned to repeat it: 1998 Vail Arson Attacks.

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